Unique Engagement Rings

Bring in an inspiration photo or just an idea of what your partner would like and we’ll guide you the rest of the way. Our large selection of certified stones are conflict-free and responsibly sourced. Let’s bring out the designer in you and create a truly unique piece!

Unique Engagement Rings

Bring in an inspiration photo or just an idea of what your partner would like and we’ll guide you the rest of the way. Our large selection of certified stones are conflict-free and responsibly sourced. Let’s bring out the designer in you and create a truly unique piece!

Design a Custom Engagement Ring

Surprise your loved one with a gift of unique brilliance. While there are so any beautiful brand name pieces on the market, across jewelry stores and online, nothing compares to a piece specially designed by you. Best of all, we are sure to extend this opportunity to ALL our clients by accommodating your budget – hight or low!


Your Vision

The best place to start is with inspiration. Do you have a specific style or stone in mind? Our clients will often show us their own sketches or even just a photo of something they’ve seen online. If you’re still unsure, we have a large selection of in-store rings to explore. Our years of experience with custom creations is entirely at your disposal. Let’s make something incredible!


Choosing Stones

We strongly believe that there’s a unique stone just for you. Two stones may be identical on paper, but each one carries a unique energy that only you can feel. We want your intuition to make the selection. This is typically the most important step in the process, so we won’t stop combing through our extensive inventory until you’ve found one you love.



Once you choose the primary stone(s) and we have a clear understanding of your vision, a 3D rendering is created. This is where the details come into play. A CAD drawing is the digital representation of your ring, with all specifics accounted for – from the setting and the type of metal band to the spacing and sizing of each element. We won’t proceed until you’re completely happy.



It’s wonderful to have our clients so actively involved in the process, and eager to participate at each checkpoint. For those hoping to see their creation come to life before the end product we also create wax and metal moldings. These temporary forms hold the stone(s) you’ve chosen to better visualization of the final design and make any last changes.


We celebrate our clients.

It’s such an honor that our clients choose Blue Diamond to commemorate their love with an engagement ring. To celebrate this new life chapter we are gifting each couple with a special champagne toast at a local restaurant hotspot. These complimentary glasses can be redeemed using a voucher at the reservation time of your choosing. Enjoy!

We believe in giving back.

Our mission is to honor each person’s inner beauty, a weight that far exceeds the brilliance of any diamond. At the heart of our business is this extension of love and kindness. In recognition of this mission, Blue Diamond Jeweler has chosen to support Nia Children’s Foundation, a wonderful organization that works with local suppliers to provide food supplies and educational materials to schools in Africa’s poorest slums. A portion of each engagement ring sale supports 1 child for 1 year.

We don’t just sell, we educate.

What makes a ring sparkle? How can I spot diamond blemishes? How can I maximize my budget? There are many questions to consider when investing in a piece as important as an engagement ring. We understand your concerns and fully expect our clients to ask as many questions as they like. We want every purchase to carry the confidence and knowledge of our client.


Michelle & James:

The proposal was filled with the same warmth and happiness as the day they had met. The two traveled to Santa Barbara and before dinner James popped the question that changed their lives forever… read more.


Not only did he knock it out of the park with the custom band but he got it done fast and in time for the wedding. So glad we went with them, I get so many compliments on my rings and I love that they were made just for me!

Margaret M.

There was absolutely no pressure and they made us feel comfortable the whole time. The ring is gorgeous and they’ve been so helpful and easy to work with through the adjustment and sizing process. I would definitely recommend them a thousand times.

Rachel S.

Altaf designed and made a beautiful matching wedding band which was shaped to fit around the diamond on the engagement ring beautifully with stones to match it.  Now they are making a matching guard for our 5th anniversary coming up.

Steven M.

Altaf created my engagement ring and it is absolutely stunning. With just a few ideas of what I liked- he created my dream ring. I couldn’t be more ecstatic with the final product. Needless the say- no matter what fine jewelry item I may want in the future- whether it be a ring, bracelet or necklace, I will be coming to Blue Diamond.

Missy C.

I couldn’t have been more overwhelmed with options of where to go, what to buy. I decided to just check out the local shops and I couldn’t be happier with what I found! Sandy had great input and ideas that led to a winner. I couldn’t be happier about the experience!

Maxx M.
Our Client Creations


El Segundo

245 Main Street
El Segundo, Ca. 90245
Phone: (310) 322-8060
Mon to Sun, 10am-6pm

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Long Beach

4814 E 2nd Street
Long Beach, Ca. 90803
Phone: (562) 433-8222
Mon to Sun, 10am-6pm

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Manhattan Beach

1009 Manhattan Ave.
Manhattan Beach, CA 90266
Phone: (310) 921-8707

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Make an Appointment

While we kindly welcome walk-ins, we also cater to those clients wishing to schedule a specific time to meet with one of our jewelers. Please complete this form to coordinate a time at your convenience: